COMMON QUESTIONS

100%. Unlike agencies that lock you into proprietary platforms, we build on open standards (Next.js). We hand over the keys, the repository, and the IP. You are never held hostage.

Upfront? Yes. Long term? No. Templates carry "technical debt", they are slow, hard to customise, and hurt SEO. We build assets that appreciate in value, not liabilities that break.

We use AI-augmented workflows to compress development time. A typical custom build takes 3 - 4 weeks, not the industry standard of 3 - 4 months.

We offer a "Peace of Mind" retainer for updates and security, or we can train your team to handle content. Since we use standard tech, any developer can maintain it.

AI search engines rely on structured data to understand your business. We implement Answer Engine Optimisation (AEO) to ensure AI models cite your company as an authoritative source. This involves adding JSON-LD schemas, entity linking, and content restructuring. Unlike traditional SEO which targets Google's algorithm, AEO speaks directly to AI language models.

Project timelines vary based on scope, but most web projects take 6-12 weeks from kickoff to launch. We'll provide a detailed timeline during our discovery phase.

SEO (Search Engine Optimisation) optimises for traditional search engines like Google, focusing on keywords, backlinks, and page rankings. AEO (Answer Engine Optimisation) optimises for AI-powered search like ChatGPT, Gemini, and Perplexity, focusing on structured data, entity relationships, and answer-first content. As AI search grows, AEO is becoming essential. Traditional SEO gets you on page 1; AEO makes you the answer.

Absolutely! We love working with ambitious startups and established enterprises alike. We offer flexible packages to suit different stages of growth.

Typically 60-90 days for first citations. AI models need time to crawl, parse, and understand your structured data. We implement the technical foundation immediately (JSON-LD schemas, entity linking, sitemap submission), but citations in AI responses appear gradually as models re-index the web. Early adopters have a significant advantage—AI search is less competitive than traditional SEO right now.

Every project is unique, so we provide custom quotes based on your specific needs. Contact us to discuss your project and we'll provide a detailed proposal.

Absolutely. AI search is less competitive than traditional SEO right now, creating a rare first-mover advantage. Small businesses that implement AEO early can establish authority before larger competitors catch on. We've seen local businesses get cited by ChatGPT within 90 days, driving qualified leads at a fraction of traditional advertising costs. The window of opportunity is now.